ABOUT

I have almost 20 years of writing and editing experience. Wild!

 

I’m Tiff, and I have nearly 20 years of experience in writing, editing, and research.

In 2024, I started an MA in Communication and Culture at Toronto Metropolitan University. My thesis will tackle how LLMs are changing the exploratory nature of the internet and access to virtual communities for people with disabilities.

In my corporate life, I edit and write long-form and short-form copy for B2B and B2C businesses in marketing and finance. Before I started my business, I led in-house content teams at TouchBistro and the MS Society of Canada.

Why even hire me

 

I’ve led marketing teams.

I’ve been head of marketing at two early stage startups, so I’ve already grappled with what’s keeping you awake. 

I’m a classic storyteller.

I started my career editing books, meaning my text is clean af and I know what good prose looks like.

I’ve built community.

I helped build a community for Canada’s only LGBTQ+ tech conference – so inclusive, thoughtful language are second nature to me.

I’m a researcher.

For the next two years, I’ll be taking a critical look at how AI is changing online exploration.

I speak human.

I worked for one of Canada’s largest health charities – so empathy is baked into my writing approach.

I know how to edit AI.

I take a harm reduction approach to AI copy in my professional life. Learn more about my thoughts on AI.

 
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Find me elsewhere


Feeling conflicted about LinkedIn. 
Writing inconsistently on Substack.
100% absent from other social media because it’s not good for my health.